One of the UK’s top PANDORA retailers will no longer be selling PANDORA jewellery.

John Greed Says Farewell to PANDORA

Starting in 2007 John Greed began selling a new jewellery concept of individual charms to thread on a silver bracelet. The initial order of a small amount of bracelets and charms sold out incredibly quickly despite a lack of marketing strategy. Customers began spreading the word and John Greed were at the top of one of the biggest and highest roller coasters in retail history… PANDORA.

Late in 2014 John Greed noticed an increasing trend for personalisation and began the process of trying to personalise a PANDORA charm. After research and testing different techniques John Greed began engraving PANDORA charms.

We had been selling jewellery for 25 years and felt now was the time to finally come out of Pandora’s shadow and concentrate on our own brand and our story.

John Greed

John Greed’s engraving service was launched for Mother’s Day 2015 and the demand was unprecedented. The original business proposal was five engravings a day but within three years John Greed were the market leaders in engraving PANDORA jewellery and engraved 1000 charms a day! John Greed have now developed their own brand of jewellery and writing their own story.

If you would like to engrave your PANDORA jewellery, the engraving service is still being offered by The Jewel Hut. Currently there is a special offer off half price engraving with the code ’50ENG’.

I am planning to engrave a gift for my sister to make it extra special. What would you like to engrave? Share your thoughts in the comments below…