Enjoy a peek at the first Pandora store redesign plus new logo and packing!
New Pandora Store Design, Logo & Packaging
Part of Programme Now includes a fresh new store design, logo and company purpose.
The new Pandora store design has optimised store layout for intuitive customer flow and self discover. The beautiful new store includes modern gallery windows and interactive customer areas such as a charms bar, gifting area, engraving station, self discovering area and treasure tables.
Pandora stores will be start to be renovated during 2019 and the first store to open was in Shanghai. Further stores will be planned based on the results.
New Pandora Store at Fosse Park
One of the first redesigned Pandora stores is in Leicester, England.
One reader was fortunate enough to visit the first renovated Pandora store in England. Besides enjoying the new store experience, she was also able view the gorgeous new Autumn 2019 Collection. Plus she was surprised to see the UK exclusive Beautifully Different range and the China Exclusive Peach Blossom Collection.
Even if you are in the UK it still may be a long distance to Fosse Park in Leicester. However there is a chance that you can call the store and ask them to send products to you. To do this you would need to purchase a e-gift card and call the store with its unique number to make the purchase.
I strongly recommend that you call the store before buying the e-gift card online to check that they will be able to do this for you. Click here for details of the contact number of the store or direction on how to get there.
New Pandora Logo, Packing & Company Purpose
As part of the Project Now, Pandora have redesigned their logo. The new logo design is fresh and clean with a more circular ‘O’.
The newly designed logo marks the start of Pandora’s branch relaunch will will take place on August 29th. Pink will feature prominently in Pandora’s campaign and they are literally set to paint the town pink in LA next week! I have to say that the shade of pink looks very similar to the one that I have used on theartofpandora.com since October 2016. But imitation is the best form of flattery 😉
“We give a voice to people’s loves – Passions, People & Places”Pandora’s new company purpose
The new Pandora packaging will be released after the new brand launch on the 28th August. Although it it already in use at the new Pandora store in Fosse Park and we have some pictures courtesy of Sam Mullaney.
What are your thoughts on the newly designed Pandora store? What do you think of the new logo and packaging? Share your opinion in the comments below…